Blog

Perhaps needless to say, last week was very exciting for ourselves and online marketers from across the globe. First stop, London, where we joined ExchangeWire's Ad Trading Summit, the premier event for "Ad Trading Specialists" (aka ATS) from Europe and beyond. Then on to Cologne, where we joined one of the largest meetings of online marketers in the world -- the dmexco -- where almost 20,000 visitors made their way between booths, keynotes, panels, seminars, and meetings. Thanks to everyone we had the pleasure of meeting! read more

Since the stream-based web companies appeared on the screen, Twitter has become a synonym for the acceleration of the information flow. While Twitter and others focused on delivering personal communication in nearly real-time, so far this incredible speed has only been adopted on a wide scale by the financial sector, where high frequency trading accounts for more than half of stock market trading today. But what’s the situation within the online marketing segment? read more